This document introduces a unique approach from HPE SecureData that combines data encryption and masking technology in one, which can vastly simplify data privacy, while mitigating data leakage at a fraction of the cost of prior approaches. One fundamental technology is HPE Format-Preserving Encryption (FPE), which for the first time, allows encryption ‘in place’ in databases and applications, without significant IT impact. Another technology is tokenization, which replaces data with random tokens, and which can also preserve data formats. These technologies are integrated with masking techniques on the HPE SecureData Platform, allowing projects that once lasted months or years to complete in days to weeks.