October 20, 2015 - Early Warning, a leader in fraud prevention and risk management, today introduced the Authentify Platform.
The Authentify Platform is a suite of solutions that enables a simplified, unified approach to authentication. All capabilities are accessed via a single Enterprise API significantly reducing the cost of complex risk-managed multi-factor authentication and increasing the speed of adding future authenticators.
Early Warning's Authentify Platform enables organizations to centralize and control multiple authentication methods through a single interface, turning on additional capabilities as needed. Current authenticators include:
- Two-factor out-of-band via voice and SMS;
- Mobile Network Operator intelligence;
- Voice, fingerprint and behavioral biometrics;
- Near field communication (NFC);
- Threat detection;
- Device binding; and
- Secure messaging and more.
Omnichannel, multi-factor, layered capabilities are now available from a single vendor, and require just one implementation.
With payment options expanding and regulatory guidance calling for greater consumer protections as well as multifactor authentication schemes, organizations have historically been forced to deploy multiple independent, disconnected authenticators. Layered authentication intends to protect consumers, organizations and transaction information; however, this bolt-on approach has proven costly and resource intensive, and causes friction in the consumer experience.
"Organizations face a variety of transaction types, and must look at each one of them to understand its unique risk and then apply authentication measures to minimize risk and optimize the customer experience," said Peter Tapling, vice president, Authentication Solutions, Early Warning.
"The Authentify Platform addresses the multi-dimensional challenge of payments' risk. It brings together multiple modes of authentication - all sitting on top of a bank consortium model that is powered by shared intelligence - to simplify risk-managed authentication while strengthening accuracy and speed to optimize the consumer experience," he added.
The Authentify Platform fosters a more seamless and secure authentication process for consumers, whether at account creation and login, account activation and transaction verification, provisioning cards for mobile wallets or apps, peer-to-peer payments, eCommerce, and mCommerce.
With the Authentify Platform, Early Warning's collaborative model supporting leading-edge authentication technology is poised to more effectively manage identity risk while also empowering organizations to efficiently adjust their authentication strategy as the payments landscape evolves.